https://clarereidwriter.com/blog daily 0.75 2023-11-21 https://clarereidwriter.com/blog/margaret-river-open-studios monthly 0.5 2026-03-25 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/3c960831-8c14-4b43-ac04-f4fd0f3974ed/Peter+Hill_Myanmar.jpg Blog - Margaret River Open Studios - Make it stand out This review was published in ARTShub magazine Image by Peter Hill. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/5ae77ccb-bc5b-49ea-9ff0-1189bc236a96/KJ+Stone.jpeg Blog - Margaret River Open Studios - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/d5391c10-abef-4fdc-ab94-c23a4cb963b8/Jodie+Thompson.jpeg Blog - Margaret River Open Studios - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/b3e2741a-0e16-4cfb-acc5-92538fedfcc9/Kerry+Sibley_2.jpg Blog - Margaret River Open Studios - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/your-guide-to-snorkelling-the-warm-waters-of-wadjemup monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/3c3e7a6e-088a-45ef-80b7-5d7b57409f2d/Screenshot+2023-04-05+at+12.00.21+pm.png Blog - Your guide to snorkelling the warm waters of Wadjemup - Make it stand out Picture from rottnestisland.com https://clarereidwriter.com/blog/a-life-built-abroad monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/f81724b7-91c2-4526-beb9-0a5942ddd82b/Screenshot+2023-05-01+at+11.06.39+am.png Blog - A life built abroad - Make it stand out I wrote this piece as Senior Copywriter for Dear Storyteller. It was part of a collection of stories that were published online and in a coffee table book for the Plunkett Homes 120 Years campaign. Image by Rachel Claire https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/78fa32af-0499-43a4-ae2f-e8f28abfdb2d/Screenshot+2023-05-01+at+11.06.12+am.png Blog - A life built abroad - Make it stand out Image by Rachel Claire https://clarereidwriter.com/blog/australian-wildlife-conservancy-brand-strategy monthly 0.5 2023-11-22 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/73214b7c-088b-4540-a11c-4e00108b1451/Screenshot+2023-11-21+at+1.14.47+pm.png Blog - Australian Wildlife Conservancy brand strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/63456d49-fa63-4120-90df-e17627dbd57d/Screenshot+2023-11-21+at+1.15.13+pm.png Blog - Australian Wildlife Conservancy brand strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/blazing-swan-perth monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/dd4f140f-89fd-45fe-adf2-876fe08b7b5c/Screenshot+2023-11-21+at+12.35.07+pm.png Blog - Blazing Swan - Make it stand out This review was published in ARTShub magazine Image by DerieM https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/bc6deceb-da90-4975-9818-58f973fc6ed4/Screenshot+2023-11-21+at+12.34.56+pm.png Blog - Blazing Swan - Make it stand out Image by DerieM https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/837c5363-d11c-43a1-9e4a-18751c31e2fc/Screenshot+2023-11-21+at+12.34.42+pm.png Blog - Blazing Swan - Make it stand out Image by DerieM https://clarereidwriter.com/blog/wadjemup-rottnest-island-brand-story monthly 0.5 2023-12-01 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/a48b2db0-5da0-416b-ba0b-259dd9888b3e/Screenshot+2023-09-20+at+9.16.52+am.png Blog - Wadjemup / Rottnest Island brand story - Make it stand out I write for Wadjemup / Rottnest Island as Senior Copywriter for Lush - The Content Agency in collaboration with Nani Creative. It all began with a repositioning brand strategy and a brand story that told the story of the island. https://clarereidwriter.com/blog/the-home-that-holds-an-eternal-love-story monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/da0d08c6-ee03-45cb-8b8d-362ff2218966/Screenshot+2023-03-16+at+11.24.02+am.png Blog - The home that holds an eternal love story - Make it stand out I wrote this piece as Senior Copywriter for Dear Storyteller. It was part of a collection of stories that were published online and in a coffee table book for the Plunkett Homes 120 Years campaign. Image by Rachel Claire https://clarereidwriter.com/blog/australian-square monthly 0.5 2023-03-16 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/6a406d6b-584a-4c78-b5b8-4a46d7be9332/AusTower2.jpeg Blog - Australian Square - Make it stand out This copy was written for the Australian Square IM, for Dexus https://clarereidwriter.com/blog/kae-tempest-review monthly 0.5 2023-02-28 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/5a140017-87cd-44fe-9ef6-74053efa8970/kae+temp.jpeg Blog - Kae Tempest: The line is a curve - Make it stand out This review was published in ARTShub magazine https://clarereidwriter.com/blog/stefan-diamond-origin-story monthly 0.5 2023-10-02 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1676439251153-72RE0DO7HYGS8NMEH4OH/unsplash-image-dS87qokCAC4.jpg Blog - Stefan Diamonds origin story - Make it stand out I wrote the Stefan Dimond’s origin story as Senior Copywriter for Lush - The Content Agency. I interviewed the current owners of the iconic brand and researched the culture, fashion, and events of each era, adding context to anchor the reader with a sense of place. https://clarereidwriter.com/blog/running-and-island-sustainably monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/f998bc0e-942c-4170-a3cd-9093ddb4d94b/Screen+Shot+2023-01-10+at+1.33.20+pm.png Blog - Running an island sustainably - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/4acc18f9-e9e6-476f-a4db-f7bf51f1d35b/Screen+Shot+2023-01-10+at+1.29.46+pm.png Blog - Running an island sustainably - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/your-guide-to-spotting-quokkas-on-rottnest-island monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/5443a03c-0f85-4adb-9eab-74d9b4c30248/Screen+Shot+2023-01-10+at+1.18.55+pm.png Blog - Your guide to spotting quokkas on Rottnest Island - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/f42bdf5f-3fdf-4f97-a615-182411c796d1/Screen+Shot+2023-01-10+at+1.21.37+pm.png Blog - Your guide to spotting quokkas on Rottnest Island - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/a262yflfot3iihr248vftybld74wx6 monthly 0.5 2026-04-03 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/c7d75aa1-36b2-4f6f-a798-d1b2211e272e/IMG_1280.jpg Blog - please you - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/revup-brand-strategy-and-naming monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/03f53b26-aedc-4e0c-ba35-56010add6567/Screenshot+2023-11-21+at+12.45.27+pm.png Blog - RevUp brand strategy and naming - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/754fdbc3-4ccb-4d42-8ee7-446a894fa14f/Screenshot+2023-11-21+at+12.45.55+pm.png Blog - RevUp brand strategy and naming - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/meditation-for-kids monthly 0.5 2023-01-10 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/c423eab2-cf38-4998-a3b3-6bc43cf6c834/G3UuMAik.jpg Blog - Meditation for kids - Make it stand out Image by Star Love Photography for Lightweavers https://clarereidwriter.com/blog/silk-wholesalers-brand-story-and-strategy monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1a375c35-ceb5-4092-84fb-5d4677748bcd/Screen+Shot+2023-01-10+at+1.51.00+pm.png Blog - Silk Wholesalers brand strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/the-fire-bird-has-a-job-to-do monthly 0.5 2023-03-16 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/6e5d7403-0f6c-407e-9c99-266b5eb3f0ab/Screen+Shot+2022-05-20+at+5.55.56+pm.png Blog - The Fire Bird has a job to do - Make it stand out I worked with Nani and Nature Play WA (as part of the Department of Biodiversity, Conservation, and Attractions) on this project, to write the story of the Red-Tailed Cockatoo as told to be my Tjalaminu Mia. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/e1055d59-c09b-40ef-b766-cb2e49bbbe37/Screen+Shot+2022-05-20+at+5.56.42+pm.png Blog - The Fire Bird has a job to do - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/27f022e6-e094-48a6-9c90-a8902cc67e04/Screen+Shot+2022-05-20+at+5.56.30+pm.png Blog - The Fire Bird has a job to do - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/the-other-side-guide monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1653037881193-5PBBJVUDZWHFNV5UB4K6/Screen+Shot+2022-05-20+at+5.08.08+pm.png Blog - Wadjemup/Rottnest Island — The Other Side Guide https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/52c5b2f4-1f53-48e5-bccc-87aaf72cd8e6/Screen+Shot+2022-05-20+at+5.29.06+pm.png Blog - Wadjemup/Rottnest Island — The Other Side Guide - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/5fabc71a-6c81-4424-a9ae-95dc43d4853a/Screen+Shot+2022-05-20+at+5.29.21+pm.png Blog - Wadjemup/Rottnest Island — The Other Side Guide - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/b7db5377-a296-4bd9-880d-4fb710d533bf/Screen+Shot+2022-05-20+at+5.09.09+pm.png Blog - Wadjemup/Rottnest Island — The Other Side Guide - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/volunteering-wa monthly 0.5 2022-07-05 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/ca1e0fe2-c25a-4576-8c2c-275018f06f70/Screen+Shot+2022-05-20+at+6.06.53+pm.png Blog - Volunteering WA - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/3d9a71a7-1991-46cd-8439-643193502f14/Screen+Shot+2022-05-20+at+6.15.42+pm.png Blog - Volunteering WA - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/87f46b4b-7f53-45f9-a52f-041288d37d23/Screen+Shot+2022-05-16+at+3.43.25+pm.png Blog - Volunteering WA - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/bonfire-articles monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1634813774710-8J1583T3JE79T0LX4MB6/BonfireDefaultOG.png Blog - Bonfire articles - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/the-technological-bridge-between-reactive-and-proactive-aged-care monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1625752500562-O9RGRLW0UV0KGK1HXYTY/pexels-andrea-piacquadio-3768114+copy.jpg Blog - The technological bridge between reactive and proactive aged care - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/the-guide-to-branded-entertainment monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1629966535476-NB8E2WZY9WZH9G33ILUW/Screen+Shot+2021-08-26+at+4.28.37+pm.png Blog - The guide to branded entertainment - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/la-vida-brand-story-and-messaging monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1629452813396-RXARH3FBOFOSU46G41T3/Screen+Shot+2021-08-20+at+5.42.59+pm.png Blog - La Vida brand story and messaging - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/intelicare-articles monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1625709229346-M1PVHCRP9X38Q92LRVX6/Screen+Shot+2021-07-08+at+9.53.11+am.png Blog - InteliCare articles - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/schools-go-dance-brand-story monthly 0.5 2021-08-23 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1620117569190-U8RK9F6QKE5RYY39ABFD/Screen+Shot+2021-05-04+at+4.29.44+pm.png Blog - Schools Go Dance brand story https://clarereidwriter.com/blog/matters-of-taste monthly 0.5 2021-08-26 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1629969527323-0AR48VB28LNS5R2YQR9E/Screen+Shot+2021-04-22+at+6.35.26+pm.png Blog - Matters of Taste https://clarereidwriter.com/blog/so-dark-it-turned-red monthly 0.5 2026-04-03 https://clarereidwriter.com/blog/occur-clothing-launches-newest-collection-in-weekend-pop-up monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1616746468447-9P7PUMMRPOYMBAKEZVI3/MXvVcepM.jpeg Blog - Occur Clothing launches newest collection in weekend pop-up https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1616746605204-WJ373TFR14CZAOS8WY7E/9YgZjEEU.jpeg Blog - Occur Clothing launches newest collection in weekend pop-up https://clarereidwriter.com/blog/ngala monthly 0.5 2021-08-06 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1616744650209-GSE333T98IRY5HWEPV97/iStock-623884570_wide.jpeg Blog - Ngala's brand story https://clarereidwriter.com/blog/eastside-social-its-time-to-get-real monthly 0.5 2021-04-22 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1619087326872-0V50SSW8EQOMWQU0UTD2/Screen+Shot+2021-04-22+at+6.27.05+pm.png Blog - Eastside Social . It's time to get real https://clarereidwriter.com/blog/remember-silence monthly 0.5 2026-04-03 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1598249947620-XSZGJ4GRPBYCD72DMTKV/CR-TylerBrownPhotography-3.jpg Blog - remember silence https://clarereidwriter.com/blog/hui87g4umyxz8ddsu0rysaiziucmmi monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1581304995114-E0RFT187NP9PXMO3SE3B/Screen+Shot+2020-02-10+at+11.01.43+AM.png Blog - White House OOH ampaign https://clarereidwriter.com/blog/there-are-no-boundaries-when-it-comes-to-fabric monthly 0.5 2021-08-23 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1616747538793-0ER0L8ZXOTBWO82UDLOV/Screen%2BShot%2B2021-03-26%2Bat%2B4.31.03%2Bpm.jpg Blog - Fabric Property https://clarereidwriter.com/blog/how-your-workplace-can-break-the-cycle-of-family-violence monthly 0.5 2023-11-21 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1575615731418-7TNUHKZI83TJ7EUW97AX/CR-TylerBrownPhotography-29.jpg Blog - How your workplace can break the cycle of family violence https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1575615746238-NXD192W2SBHZYQ20U5P5/CR-TylerBrownPhotography-31.jpg Blog - How your workplace can break the cycle of family violence https://clarereidwriter.com/blog/dear-storyteller-we-found-the-intangible-bias-and-its-in-branded-entertainment monthly 0.5 2021-04-22 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1575857497199-83FV92PKNT6KYXG5UEH1/IMG_1497.jpg Blog - Dear storyteller, we found the intangible bias and it's in branded entertainment https://clarereidwriter.com/blog/blackmere monthly 0.5 2021-07-08 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1625711143774-8TEC3Y3YHTOHEY9633NJ/Screen+Shot+2021-07-08+at+10.25.28+am.png Blog - Blackmere website copywriting - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://clarereidwriter.com/blog/writing-for-the-media-pr-and-such-things monthly 0.5 2023-02-28 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1566268295719-84MP8I58IMD7XVR7ASVB/Screen+Shot+2019-08-20+at+10.28.23+AM.png Blog - Lush the content agency PR https://clarereidwriter.com/blog/no7146rpc46bv210zhuee4xqgjei85 monthly 0.5 2026-04-03 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1566193550364-SUU9PXOYD90OP180ODH7/knitwear-neck-perosn-1751602.jpg Blog - . thicker . https://clarereidwriter.com/blog/the-smart-space monthly 0.5 2021-04-22 https://images.squarespace-cdn.com/content/v1/57bd24b8d482e927298d7d6f/1566193417901-VJH88RY6HDG2D2I5CXNQ/Screen+Shot+2019-08-19+at+1.41.30+PM.png Blog - The Smart Space https://clarereidwriter.com/blog/openet monthly 0.5 2021-04-22 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